E-mails that are designed in HTML format — with color, graphics, and text — look much more professional and polished than plain-text e-mails. By using e-mail stationery that’s centered on your brand, you reinforce your professional image with every e-mail message that you send.
What if you could show sellers that you have built a comprehensive Web site dedicated solely to marketing their property? The URL would match their home’s address, making it easy to remember, and the whole site would be accessible by the public just hours after you get the listing. Here's how.
Real estate professionals can get so caught up in the day-to-day details of courting prospects and closing transactions that few of us stop to think about what’s going to happen at our ultimate “close”—our retirement.
By automating the recruiting process, technology does the heavy lifting for you. A specialized Web site spreads the word about the value of your company. Meanwhile, online forms screen potential applicants to find those who are a good fit.