February 24, 2018

Technology: Feature Articles

  • Thu, 02/15/2018

    Technology makes it easy to automatically queue up ads and follow-up materials to attract more prospects with less hands-on time. But chatbots and drip campaigns will fail if you don't impart a human touch.

  • Mon, 02/05/2018

    Fuel economy and engine performance aren’t the only things to consider when mulling a switch from a gas-powered vehicle. New hybrid models may help you get to and from appointments and showings much quicker.

  • Mon, 02/05/2018

    Disabuse buyers and sellers of these common misunderstandings about what constitutes a true smart home and what different technology features are actually worth.

  • Fri, 02/02/2018

    Real estate pros can see impressive results from PPC advertising such as Google's AdWords, but it's important to follow a set plan.

  • Wed, 01/31/2018

    Your clients will turn to you for information on the latest smart-home devices, so here are a few you should know about now.

  • Wed, 01/24/2018

    Technology companies are focusing on making your business run faster and reducing distractions while you’re out with clients.

  • Tue, 01/09/2018

    Client testimonials are crucial to building a robust real estate brand, but you need to learn how to collect and use them correctly in order to get the most out of this vital marketing asset.

  • Fri, 12/08/2017

    Know your responsibilities when operating an unmanned aircraft, and learn how to choose one that is equipped to both avoid safety hazards and capture stunning aerial imagery.

  • Wed, 12/06/2017

    The right information at the right time can help you turn potential customers into lifelong clients. Here’s a guide to what kind of online communications work best and when to deploy them. 

  • Fri, 11/17/2017

    From Google AdWords to sponsored tweets to Snapchat filters, the realm of online advertising offers many options. Learn how to optimize your budget with the right tools.