July 4, 2015

Technology: Feature Articles

  • Wed, 06/05/2013

    In trying to implement an out-of-the-box, one-size-fits-all approach, you may find you’ve created a monster. Here's an alternative solution.

  • Wed, 04/24/2013

    Success in marketing is not a matter of having the most money or the best technology. It’s about implementing the best strategy.

  • Fri, 03/15/2013

    Your business demands that you know what information resources are available—and how to assess their reliability.

  • Fri, 03/15/2013

    The managing director of NAR's Center for REALTOR® Technology sat down with REALTOR® Magazine to help you determine the best tablet for your needs.

  • Fri, 03/15/2013

    Is your brand connecting with consumers online? Here are four ways you can develop a fresh presence on the Web.

  • Fri, 03/08/2013

    A consumer’s decision on whether to work with you is ultimately based on trust. Here’s how you can get the inside track on gaining their confidence — and their business.

  • Fri, 02/01/2013

    At the 2013 International Builders Show in Las Vegas this January, technology writer and reviewer David Pogue combed through the latest online advancements and sorted out the ones to which audience members ought to direct their attention.

  • Fri, 01/11/2013

    Concerns over data security are heating up across the country. Brokerage owners and salespeople alike must ensure they're doing what they can to keep from landing on the wrong side of a data breach charge.

  • Tue, 12/18/2012

    Approach the promotion of your local experience and expertise with the needs of your consumers in mind. Before you know it, you’ll be a trusted resource — and the person they turn to when the time comes to buy or sell their homes.

  • Thu, 11/01/2012

    You’re making connections on social networks, generating traffic to your blog, and drawing consumers to your site via search results. All of that doesn’t mean much if you aren’t getting those connections to supply their contact info, request more information about your services or listings, or ask for an appointment.