April 23, 2017

Sales & Marketing: Success Stories Articles

  • Mon, 03/01/2010

    The Gassets found great success in pursuing expired listings in the tough Florida market. Here are some selling tips from the couple.

  • Fri, 01/01/2010

    Instead of taking it easy over the holidays, Erica Ramus committed to developing an annual routine that she tweaks as needed to make sure January is always one of her strongest months. Here are highlights of Ramus' end-of-year sprint, which starts in early October.

  • Sun, 11/01/2009

    Fran Hoover got into the business to make money, but found her pro bono role as a "closing angel" to be far more rewarding.

  • Fri, 05/01/2009

    Seanlai Cochrane and Laura Cox didn’t start out as super heroes. Now everyone knows them as The WonderWomen Team.

  • Sun, 03/01/2009

    While blindness might sound like a deal-breaker for pursuing a career in such a visual field as real estate, Lifsey has refused to let her disability prevent her from reaching her professional goals.

  • Mon, 12/01/2008

    Closing a short sale is tough—all that complicated paperwork and those lengthy negotiations. Working with foreign buyers can also have its challenges—acquainting far-flung prospects with a whole new set of laws and financing procedures.

  • Mon, 09/01/2008

    A Nebraskan sales associate splits her time between first-time home buyers and the National Guard.

  • Tue, 07/01/2008

    Sharyn Fuller says her stroke and heart problem changed her for the better. Her advice to others: Be good at what you do, but don’t obsess over it to the point where you ignore your family and your health.

  • Sat, 03/01/2008

    CPA Bettina Clairmont saw that mortgage brokers were persuading her tax clients to take on the largest loan possible without factoring in the consequences. That led to her epiphany that she should be the one helping them buy.

  • Tue, 01/01/2008

    At a time when many real estate offices are cutting ancillary services and costs to stay competitive, Ronald Stewart, broker-owner at 1st Choice, is taking the opposite approach. Early last year, he opened the Welcome Center in a space adjacent to the office he’s had for seven years.