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May 22, 2013
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Sales & Marketing: Sales Coach Articles

  • First-Time Buyer to Lifelong Client
    Thu, 06/01/2006

    By tuning into the needs of first-time buyers and making the homebuying process as stress-free as possible, you’ll be the one they contact when they’re ready for their next move, and the move after that, and the move after that.

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  • The Marketing Power of 8
    Mon, 05/01/2006

    Consistency and follow up are critical ingredients for a successful sale. To truly be successful in this profession, you need to consistently contact prospects using a strategy known as the Marketing Power of Eight.

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  • Buyer Niches: Tap Into Emerging Markets
    Sat, 04/01/2006

    America’s home buyers are becoming more diverse every day. Joining the ranks of traditional families are “emerging markets” of low-to-moderate-income households, immigrants, and ethnic minorities.

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  • Liability for Slips and Falls
    Wed, 03/01/2006

    Practitioners should think about visitor safety before an open house or they may be tied up legally and financially. Here's how to minimize risks.

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  • For Smooth Closings, Don't Drop the Ball
    Wed, 02/01/2006

    If any details fall through the cracks, you can jeopardize the deal, your professional reputation, and your potential for referrals. Follow these practical tips to make sure that you never drop the ball in a transaction.

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  • Faster Closings: 60 Days to Hot Sales in a Down Market
    Sun, 01/01/2006

    By following these practical tips, you will sell your listings within a shorter timeframe, which will allow you to keep sales churning at a solid pace until your market makes an upward turn.

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  • Legal Know-How: Taming the Neighbor’s Trees
    Thu, 12/01/2005

    Homeowners have a common law right to prune the limbs, roots, and branches from a neighbor's yard that intrude onto their property. However, this right doesn't mean homeowners can wield an ax at everything they don’t like next door. Here are some guidelines for prudent pruning to share with your clients so they can stay within their legal rights.

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  • Getting Organized: Save Time and Money With Checklists
    Sat, 10/01/2005

    By using checklists, you will never forget new ideas that can improve your business and be able access all of your key transaction information easily.

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  • Value Proposition: Prove You’re Worth the Commission
    Sat, 10/01/2005

    The only reason that you are full price is because you offer better service, greater value. Here's one strategy for showing potential clients that you are worth your commission.

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  • Marketing Impact: 5 Groups You Should Contact Monthly
    Sat, 10/01/2005

    Staying in touch with these five groups correctly and consistently can keep your sales pipeline full of referrals and future business transactions for many years to come.

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