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July 31, 2014

Zillow to Acquire RentJuice for $40M

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Zillow to Acquire RentJuice for $40M

Zillow company officials say they hope the recent purchase of RentJuice Corp. will help expands its spot in the rental marketplace. 

RentJuice Corp. provides marketing and productivity tools to assist landlords, property managers, and rental brokers manage their rental listings, leads and customer relationships, conduct tenant screening, and track rental applications. 

Zillow says the acquisition of RentJuice will help the company provide more tools and services for rental professionals in managing their inventory and customer relationships. 

In late 2009, Zillow launched rental search capabilities at its site. 

Zillow's acquisition of RentJuice for $40 million is expected to close during the second quarter. 

Source: Zillow Inc. and “Zillow Gulps Down RentJuice,” Inman News (May 2, 2012)

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