Friday
May 25, 2018

Broker to Broker

Broker to Broker

The Mastermind Principle—two or more people drawing on one another’s experience and knowledge to achieve their individual life goals—was introduced in Napoleon Hill’s 1928 book “The Law of Success in Sixteen Lessons.” That's the spirit behind Broker to Broker: practical content on how to grow and shape a successful, ethical, and resilient real estate business.
We're adding new content here every week. Plus, the magazine offers a range of additional resources for brokers.

Sales Meetings  Handouts and activities for teaching time management, negotiation, listing presentations, how to work with difficult clients, and stress reduction.

Broker Profiles  Find and connect with others who share your business values in our profiles of successful brokers.

Broker Solutions  Colunnist Jason Forrest and others offer thoughts on a range of topics, from agent demands to preparing for rising interest rates in our collection of broker solutions. 

Are you the Designated REALTOR® for your brokerage? Become part of a growing online network, the National Association of REALTORS® Broker to Broker Network Facebook Group. The group is waiting for your ideas and insights! Or email article ideas Erica Christoffer, echristoffer@realtors.org.


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  • Marc Gordon
    Wednesday, February 4, 2015

    Engagement, big data, ROI: These trendy terms can sometimes pigeonhole you into a certain way of doing business. Marketing expert Marc Gordon offers brokers a way to think beyond terminology.

  • Sammer Mudawar
    Tuesday, February 3, 2015

    Provide value to consumers who want to buy brand new by educating your salespeople.

  • Erica Christoffer
    Friday, January 30, 2015

    Here are three tips to help your sales force embrace new tools and systems at your brokerage.

  • Erica Christoffer
    Friday, January 30, 2015

    Is your office accessible to clients with disabilities? Here are some tips from NAR legal counsel for making sure your brokerage is and continues to be ADA compliant.

  • Joan Allen
    Thursday, January 29, 2015

    Find out how Windermere Stellar in Portland, Ore., became one of the top philanthropic companies in its market.

  • Graham Wood
    Wednesday, January 28, 2015

    An emerging advertising concept calls for brokerages to get their customers involved in the creation of marketing campaigns.

  • Erica Christoffer
    Tuesday, January 27, 2015

    Using a staging service helps homes fetch higher prices. It may be the sales tool you need to attract more buyers to your agents’ listings.

  • Erica Christoffer
    Tuesday, January 27, 2015

    This Cool Tool for brokers will help you organize, post, and share video testimonials on your company website and social channels.

  • Melissa Dittmann Tracey
    Friday, January 23, 2015

    From hacker-proof gear to high-tech virtual meetings, these seven tech trends that debuted at this year's International Consumer Electronics Show will bring cutting edge efficiencies to your brokerage.

  • Scott Newman
    Thursday, January 22, 2015

    Looking for smart ways to grow your brokerage this year? Start using these three methods right now.