Friday
July 29, 2016

Broker to Broker

Broker to Broker

The Mastermind Principle—two or more people drawing on one another’s experience and knowledge to achieve their individual life goals—was introduced in Napoleon Hill’s 1928 book “The Law of Success in Sixteen Lessons”. It’s in the spirit of Hill’s work that we launch Broker to Broker. As we develop BtoB, we will reach out to you for ideas and insights on how to grow and shape a successful, ethical, and resilient real estate business so that we can provide content for, about and from real estate brokers and owners like you. Here is a sampling of the tools and articles you will find here.

Sales Meetings  Handouts and activities for teaching time management, negotiation, listing presentations, how to work with difficult clients, and stress reduction.

Broker Profiles  Find and connect with others who share your business values in our profiles of successful brokers.

Broker Solutions  Colunnist Jason Forrest and others offer thoughts on a range of topics, from agent demands to preparing for rising interest rates in our collection of broker solutions. 

If you have ideas to share today, contact senior editor Erica Christoffer, echristoffer@realtors.org.


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  • Tony Mariotti
    Thursday, July 28, 2016

    Make a good first impression and build credibility with online customers by making simple yet important updates to your site.

  • Stefanie Hahn
    Wednesday, July 27, 2016

    You must repeatedly inform agents of your brokerage’s tools if you want them to care. Here is a list of strategies to communicate your important messages.

  • Nathan Hansen
    Tuesday, July 26, 2016

    Chicago-based ERA Mi Casa Real Estate’s family atmosphere leads to big sales.

  • Rogers Healy
    Monday, July 11, 2016

    A leading broker in Dallas offers three tips for long-term success in any market.

  • Marc Gordon
    Friday, July 8, 2016

    Referrals are the ultimate gravy train for business growth, but they’re also a testament to the level of service your company provides. Here are ways to stay top-of-mind with your satisfied customers.

  • Leanne Goff
    Thursday, July 7, 2016

    Your website is an integral part of your clients’ homebuying and homeselling experience. Make sure it’s accessible to all.

  • Lee Nelson
    Tuesday, July 5, 2016

    Help agents maintain a good reputation, set reasonable expectations with clients, and avoid losing business.

  • Erica Christoffer
    Thursday, June 30, 2016

    “Taking risks and meeting challenges head-on is sometimes the only way to make your dreams come true,” says Olympic Gold Medalist Mary Lou Retton.

  • Erica Christoffer
    Wednesday, June 29, 2016

    Three real estate companies that have evolved from the traditional brokerage model are now sharing their cutting-edge success stories.

  • Lee Nelson
    Friday, June 24, 2016

    Train your agents on how to calm their clients’ nerves when it comes to these common transaction hiccups.