OFFICIAL MAGAZINE OF THE NATIONAL ASSOCIATION OF REALTORS®

Friday

May 24, 2013

For Brokers: Feature Articles

Companies to Watch: ERA--American Era

Publish Date: Tue, 07/01/1997

ERA--American Era has a six-person telemarketing team that works with salespeople to cold call and make follow-up calls.

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What New Services Will Future Brokers Offer?

Publish Date: Sun, 06/01/1997

In a recent special report, we asked readers to tell us their predictions about what innovative services brokers of the future will offer. Here's a sample of the response.

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Companies to Watch: Sweeney Real Estate Network

Publish Date: Sun, 06/01/1997

Sweeney Real Estate offers only single agency and emphasizes a "personal touch," which means salespeople don't pursue FSBOs or expired listings, work farm areas, or participate in floor time. It also means that listing salespeople attend all property showings.

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Companies to Watch: R.J. Smith Realty

Publish Date: Thu, 05/01/1997

This company created a "virtual partnership," giving every salesperson, even though not an owner, an interest in the organization's financial performance.

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Broker Lets Salespeople Be Employees

Publish Date: Tue, 04/01/1997

Walter Williams Jr. explains his brokerage's benefit programs, including 401k plans, medical and life insurance, unemployment compensation, and workmen's compensation.

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Two Team Builders Share Their Secrets

Publish Date: Tue, 04/01/1997

Two leaders discuss the challenges of team building and offered tips on how brokers can create a team atmosphere at their company.

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Need to Change Your Commission Plan? Tread Carefully

Publish Date: Tue, 04/01/1997

So you have to change your compensation plan. But your salespeople may not like the changes. What should you do? More important, what shouldn't you do?

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Companies to Watch: Preferred Corporates

Publish Date: Tue, 04/01/1997

Preferred uses its site to let relocating customers shop for a corporate apartment online. The result: The company is expanding into four of the largest Texas markets--Austin, Corpus Christi, Dallas, and San Antonio.

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Tougher to Be Independent, Burgdorff Joins Franchise

Publish Date: Sat, 03/01/1997

For Peter Burgdorff, 1996 was a stellar year. Profits were never higher. Business was exceptionally brisk. Yet 1996 was also the year Burgdorff crossed over to the other side after many years as the owner of an independent real estate company. He joined a franchise.

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Mergers, Acquisitions, Consolidations: Oh My!

Publish Date: Sat, 03/01/1997

In this piece, we provide two outlooks for the future of brokerages. One gives an overview of the consolidations, mergers, and acquisitions that are shaping the industry of tomorrow and how independents compete. The other examines the effects of shrinking profits--and how brokers are trying to produce a turnabout by reducing overhead and finding new revenue sources.

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