May 21, 2018 CEO Enlists REALTOR® to Sell His Home

-A A +A CEO Enlists REALTOR® to Sell His Home

Al Bennati’s company may aim to help people sell homes without a professional REALTOR®, but when it came to selling his own home, he hired a professional for help.

Bennati, the chief executive of, is working with a REALTOR® to sell his $3.78 million St. Petersburg beach estate in Florida. The Mediterranean Revival-style home is on 90 feet of waterfront and boasts five bedrooms, seven bathrooms, and a six-car garage.

"To sell a home of this magnitude, it needs to be done by a person and a company that reaches buyers of this caliber," Bennati said in a statement. "Selling upper-end homes like mine was never the market for BuyOwner."

Bennati is working with Coldwell Banker agent Donna Miller.

Source: “ CEO Hires a REALTOR®,” Herald-Tribune (May 15, 2014)

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