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October 22, 2014

Real Estate Pros Bank on Big Black Friday Performance Too

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Real Estate Pros Bank on Big Black Friday Performance Too

Black Friday isn’t just for retailers, but real estate agents were hoping shoppers might think big  in chasing the deals this year — with home purchases, too. 

More than 40 percent of 344 real estate agents recently surveyed said they planned to show home to clients during the Black Friday weekend and 14 percent planned to have an open house, according to a survey by Realtor.com.

The agents surveyed reported that home buyers and sellers tend to be very serious about their move on Black Friday and they wanted to make sure to be available. For example, more than 40 percent of agents say they believe serious sellers are more likely to accept an offer over the Black Friday weekend.

Source: “The Black Friday Advantage for REALTORS(R),” HousingWire (Nov. 20, 2012)

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