Wednesday
August 20, 2014

Employer-Assisted Housing Opportunities Require a Team Effort

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Employer-Assisted Housing Opportunities Require a Team Effort

Real estate professionals who want a role with employer-assisted housing programs should not view these opportunities as quick lead generation systems for their business. Rather, “they’re about building communities and helping to make changes in neighborhoods,” said Tammy Murphy, a trainer with the Employer Assisted Housing class run by the National Association of REALTORS®. Murphy spoke during the Housing Opportunities Forum Thursday at NAR’s Midyear Legislative Meetings.

Real estate pros can have important roles in developing public-private partnerships with local employers who can provide educational services or financial assistance to employees related to home ownership. “We can provide education about home ownership even if workers aren’t ready for financial assistance,” Murphy said.

The programs typically involve coordination between real estate pros, non-profits, lenders, and title companies to develop appropriate programs for local employers.

Panelist Dawn Lane, executive director of the Hope Home Foundation in Las Vegas said her group puts a lot of effort into “getting employers to recognize that supporting home ownership has direct benefits to their business. We help companies develop a brandable system to promote to their employees,” she said. The foundation’s mission is to empower people to create and maintain sustainable housing, revitalize communities, and spur economic growth. Its services include education for first-time buyers, down payment assistance and foreclosure prevention help.

Learn more about NAR’s employer-assisted housing classes at realtor.org/eahclass.

— Wendy Cole, REALTOR® Magazine