Scott Schang | Realtor Magazine

OFFICIAL MAGAZINE OF THE NATIONAL ASSOCIATION OF REALTORS®

Sunday

May 19, 2013

Scott Schang

Scott Schang is a branch manager at Broadview Mortgage’s Katella team in Orange, Calif. His approach to marketing has been to develop niche opportunities within specific demographics of online homebuyers. Schang’s expertise includes WordPress, content marketing, and online lead generation and conversion. Reach him at Scotts@BroadviewMortgage.com. Visit FindMyWayHome.com for more information.

Articles by this author:

3 Keys to Personalizing Your Marketing

Success in marketing is not a matter of having the most money or the best technology. It’s about implementing the best strategy.

By: Scott Schang
5 Ways to Build Trust in the Digital Age

A consumer’s decision on whether to work with you is ultimately based on trust. Here’s how you can get the inside track on gaining their confidence — and their business.

By: Scott Schang
Online Marketing Is a Public Service

Approach the promotion of your local experience and expertise with the needs of your consumers in mind. Before you know it, you’ll be a trusted resource — and the person they turn to when the time comes to buy or sell their homes.

By: Scott Schang
Mayorism: Marketing Yourself and Your Community

You need to promote yourself online, but you can attract more consumers by being a resource on real estate transactions and your local area. Learn how.

By: Scott Schang
‘Mayorism’ Marketing: Win Over Your Market

What would your real estate Web marketing strategy look like if you approached it as though you were trying to get elected mayor of your community?

By: Scott Schang

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